I tell people that I’m no salesman and I LIE!
Everyone at heart is a salesman. We sell ourselves, we sell things we love like our favorite football team or baseball team, T.V. show or latest movie we thought was over the top.
Yes, we are all part-time salesmen.
You see, a great sales person is someone who is able to generate passion internally about a product or service and then transfer that passion to a consumer and convince them make a purchase! And great sales people can do it seemingly effortless.
If you are running a business or starting one, you need to learn to transfer the passion for your product or service to your customers.
Here’s a TED talk from a guy who understands marketing and sales…